FOR IMMEDIATE RELEASE
Castaway Coffee Partners with Coastal Conservation Association Florida
Portion of sales from coffee will support protecting and enhancing Florida’s marine habitat
Miami, Fl. – Sept. 18, 2023 – Castaway Coffee has partnered with the Coastal Conservation Association (CCA) Florida, the state’s leading not-for-profit organization dedicated to marine fisheries conservation, education, and advocacy, and announced that a portion of all coffee sales will be donated in effort to protect Florida’s waterways and fisheries.
“Our mission is to roast and sell great-tasting coffee. We also think it is important to give back, so for each bag of coffee we sell, we give a portion of sales to help protect our oceans,” said Laura M. Sixto, co-founder and Conservation Coordinator for Castaway Coffee. “We strongly believe in the work of the Coastal Conservation Association Florida to help conserve, promote and enhance the present and future availability of coastal resources.”
Castaway Coffee’s co-founder, marine artist Steve Diossy, has helped raise millions of dollars for oceanographic research, conservation, and education by designing the “Protect Wild Dolphins” and “Protect Marine Wildlife” license plates for the state of Florida. To properly portray the coastal lifestyle, Castaway Coffee has designed their packaging utilizing Steve’s unique and whimsical artistic style.
“It’s always more about us than the fish. I feel we are all fish out of water. As anyone who grew up in Florida knows, we all love being in and around the water and that’s definitely where I’m happiest,” Steve Diossy said describing his art.
Castaway Coffee will donate a portion from each bag of coffee sold to CCA Florida. Castaway Coffee is also a member of the 1% for the Planet initiative, which reinforces their commitment to their community, customers, and the planet.
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Founded by Felipe and Laura Sixto and Steve Diossy, the Castaway Coffee team came together to create a brand that reflects their love for great coffee and all things marine. Castaway Coffee focuses on direct-to-consumer sales and plans distribution to specialty grocers and specialty retailers in 2024. For more information about Castaway Coffee, visit castawaycoffee.com. Follow on Instagram and Facebook, for updates and join the movement towards ocean conservation one bag of coffee at a time.
The Coastal Conservation Association (CCA) was founded in 1977 after drastic commercial overfishing along the Texas coast decimated redfish and speckled trout populations. One of 19 state chapters, CCA Florida became the fifth state chapter in 1985. A 501(c)3 non-profit, the purpose of CCA is to advise and educate the public on conservation of marine resources. Through habitat restoration projects, water quality initiatives and fisheries advocacy, CCA Florida works with its over 18,000 members including recreational anglers and outdoor enthusiasts to conserve and enhance marine resources and coastal environments. Join the conversation on Facebook or learn more at ccaflorida.org.
For media inquiries, please contact:
Castaway Coffee |
CCA Florida |
Laura Morejon Sixto |
Mary Hillyer Peelen Walther |
Laura@castawaycoffee.com |
mhpwalther@ccaflorida.org |
(786) 444-1378 |
(407) 617-0604 |
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